At present, BMW of North America launched the gross sales outcomes for the fourth quarter of 2023 and the complete yr 2023 for each the BMW and MINI manufacturers within the U.S. For the BMW model, U.S. gross sales reached 107,881 automobiles in This fall 2023, marking a 6% enhance from the 101,738 automobiles bought in the identical interval of 2022. The total-year 2023 noticed a 9% development, with a complete of 362,244 automobiles bought in comparison with 332,388 in 2022, setting a brand new annual report for BMW gross sales within the U.S.

When it comes to electrical automobiles, BMW launched the first-ever BMW i5 in November, including to their electrical lineup, which incorporates the BMW i4, BMW i5, BMW i7, and BMW iX. This fall 2023 witnessed a notable surge, with 14,374 battery electrical automobiles bought, a 65.4% enhance over the 8,689 bought in This fall 2022. The total yr 2023 registered 45,417 electrical automobile gross sales, constituting 12.5% of the overall gross sales for the yr. Moreover, plug-in hybrid electrical automobile gross sales amounted to 25,318 models in 2023, bringing the overall variety of electrified automobiles bought to 70,735, representing 19.5% of complete gross sales.

Sebastian Mackensen, President & CEO of BMW of North America, credited the success of 2023 to the power, range, and high quality of their product lineup, coupled with a detailed collaboration with their nationwide supplier community. Mackensen emphasised their dedication to delivering an distinctive driving expertise throughout all drivetrains, from extremely environment friendly inside combustion automobiles to totally electrical and plug-in hybrid electrical automobiles, catering to clients in each phase.

MINI Gross sales Up in 2023

For the MINI model, U.S. gross sales in This fall 2023 reached 10,728 automobiles, reflecting a 4% enhance in comparison with the ten,319 automobiles bought in This fall 2022. The total yr 2023 witnessed a considerable development of 13.5%, with complete gross sales reaching 33,497 automobiles, up from 29,504 automobiles bought in 2022.