BYD formally launched its new entry-level electrical SUV Friday. The BYD Tune L, beginning at round $26,700 (189,800 yuan), will rival Tesla’s Mannequin Y in China.

BYD launched the Tune L idea on the Shanghai auto present in April. After opening pre-orders on October 13, BYD stated it had obtained over 11,000 hand-raisers in 17 days.

Now, that quantity is sort of 30,000. As of Friday, the brand new electrical SUV has gathered 28,350 pre-orders.

BYD formally started Tune L gross sales in China Friday with costs from 189,800 – 249,800 yuan ($26,700 – $35,100). Opening costs are about 30,000 yuan decrease ($4,200) than pre-sales.

The brand new electrical SUV is offered in 5 trims with between 550 km (341 mi) and 662 km (411 mi) CLTC vary.

BYD is providing “monetary items” for early consumers, together with 0% curiosity for twenty-four months or a down cost as little as 15%. It’s additionally providing offers on charging and connectivity options like on-line navigation and free automotive information.

Meet the brand new BYD Tune L electrical SUV

The brand new Tune L is arguably the sleekest SUV from BYD but. It options BYD’s “searching dragon face” and “searching design.” The low-lying profile highlights the sporty SUV’s design.

It’s obtainable in 5 colours: orange, gentle blue, white, black, and grey. Inside colours embrace morning gentle, white sand seashore, and wilderness starry sky.

Inside, one can find 15.6″ floating infotainment and 10.25″ instrument show screens. It additionally features a new “BYD Coronary heart,” built-in sports activities seats, and a 50″ head-up show.

At 4,840 mm (190″) lengthy, 1,950 mm (77″) vast, and 1,560 mm (61″) tall, the Tune L will rival Tesla’s Mannequin Y (L – 4,760 mm, W – 1,921 mm, H – 1,624 mm).

Tesla’s Mannequin Y begins at 266,400 yuan ($37,400) with as much as 554 km (344 mi) CLTC vary. The long-range model with as much as 688 km (427 mi) prices 306,400 yuan ($43,000).

The BYD Tune L has three powertrain choices: 150 kW, 230 kW, and an AWD model with 380 kW peak energy. Powered by BYD’s Blade Battery, the EV is obtainable in 71.8 kWh and 87.04 kWh choices.

Electrek’s Take

BYD is closing in on Tesla in world EV gross sales as we close to the top of the 12 months. The brand new Tune L is geared toward Tesla’s sizzling spot in mid-size electrical SUVs.

BYD delivered 431,603 EVs by way of September, inside 3,500 of Tesla’s 435,059 automobile deliveries. Can a brand new entry-level electrical SUV put it over the sting in 2024?

With Tesla’s Cybertruck launching, the EV chief hopes to hold on to its lead. In the meantime, BYD has a number of new EVs popping out, together with the Sea Lion 07, one other electrical SUV. It’s additionally anticipated to launch the BYD UP, which was just lately leaked by China’s MIIT.

It appears like we’re in for an thrilling year-end EV gross sales race. Even higher, EV leaders like BYD and Tesla are stealing market share within the prime markets globally. Tesla’s Mannequin Y is on tempo to turn into the top-selling passenger automobile in 2023, doubtless topping Toyota’s Corolla.

Supply: BYD Weibo, CarNewsChina