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The pizza trade has all the time been a safe-haven for franchise buyers and operators. The pizza enterprise, valued at $58.3 billion in 2022, is an trade that’s nonetheless in progress mode in spite of everything these years. Pizza is in demand throughout booms and worth play throughout recessionary occasions. One of many attention-grabbing chains on this sector is Mountain Mike’s Pizza with 265 whole models and loads of room to broaden.
How a lot does it price to open Mountain Mike’s? You’ll want a liquid capital of $100,000 and a web value of $300,000 to qualify from a monetary perspective. The typical funding vary is $417,850 – $798,500 and the franchise payment is $15,000 – $30,000. Contemplating greater than half of the Mountain Mike’s Pizza models generate $1 million or extra in gross income per yr, it’s a franchise funding many operators discover interesting.
Need to see my evaluation of the Mountain Mike’s Pizza and their legendary crispy and curly pepperonis? Try my evaluate beneath or take this 7-minute franchise quiz to be customized matched with a pizza chain.
Monetary Necessities and Charges
Charges / Bills | Monetary Quantity |
Liquid Capital | $100,000 |
Internet Price | $300,000 |
Whole Funding | $417,850 to $798,500 |
Franchise Price | $15,000 to $30,000 |
Right here’s a breakdown of the full funding:
Particulars | Quantity | When Due |
Preliminary Franchise Price | $15,000 to $30,000 | On signing Franchise Settlement |
Leasehold Enhancements | $130,000 – $366,000 | As Incurred |
Architectural and Engineering Charges | $12,500 – $16,500 | As Incurred |
Furnishings, Fixtures, and Tools | $160,000 – $213,000 | As Incurred |
Signage | $8,500 – $17,000 | As Incurred |
POS/Digital Data System | $10,800 – $15,500 | As Incurred |
Three Months’ Hire/td> | $6,750 – $33,000 | As laid out in lease or sublease |
Safety Deposit | $5,000 – $10,000 | On signing lease or sublease |
Opening Stock and Provides | $20,000 – $29,000 | As Incurred |
Advertising Price | $4,000 | On signing Franchise Settlement |
Décor Bundle | $9,000 – $12,000 | As Incurred |
Coaching Bills (for all attendees) | $1,300 – $4,000 | As Incurred |
Skilled Charges | $0 – $5,500 | As Incurred |
Miscellaneous Opening Prices | $20,000 – $29,000 | As Incurred |
Extra Funds – 3 months | $20,000 – $24,000 | As Incurred |
TOTAL ESTIMATED INITIAL INVESTMENT (excluding actual property buy prices) |
$417,850 – $798,500 |
Along with this, Mountain Mike’s fees a 5% royalty payment and three% advert royalty payment. Veterans can avail of a reduction of fifty% off franchise payment. The time period of settlement is 15 years and may be renewable.
Mountain Mike’s Franchise Info
Whole Items | 265 |
Integrated Title | Mountain Mikes |
Franchising Since | 1981 |
Business | Pizza |
Subsector | Fast Service |
Mountain Mike’s Pizza began in 1978 in Palo Alto, California. The house owners had been buddies Chris Britt and Ed St. Geme who met in Stanford College. What began as only one location is now over 260 eating places within the span of greater than 40 years.
The menu at Mountain Mike’s consists of pizza, wings, and sandwiches. Their pizza particularly is the primary merchandise and so they’re identified for his or her pepperoni pizza that’s topped with a great deal of crispy and curved pepperoni. In addition they serve quite a lot of sides, salads, and desserts. In addition they supply a pizza and salad bar buffet throughout lunch hours.
To franchise Mountain Mike’s Pizza, full the franchise kind right here. You’ll be scheduled for an interview as soon as they’ve acquired and checked your particulars. Afterwards, you’ll get to learn their Franchise Disclosure Doc so you will get the total image. As soon as signed, you’ll additionally should pay the franchise payment.
Web site choice follows subsequent. That is the step whereby you’ll be capable of select the place to place up your franchised Mountain Mike’s. Afterwards, you’ll undergo their coaching course of so you possibly can finally be prepared in your grand opening.
Chris Britt and Ed St. Geme stay as Co-CEOs and administrators of the enterprise. Their headquarters is positioned at Newport Seashore, California.
How A lot Does Mountain Mike’s Generate in Income and Revenue?
In accordance with their franchising web site, their unit quantity reaches $1,608,631 for the highest 16% of their eating places. You’ll be able to view this extra unit gross sales knowledge beneath at the Mountain Mike’s Pizza franchise web site:
Higher than $1,500,000 | 39 | 16% |
$1,250,000 to $1,500,000 | 25 | 10% |
$1,000,000 to $1,250,000 | 65 | 27% |
$750,000 to $1,000,000 | 76 | 31% |
$500,000 to $750,000 | 33 | 14% |
Under $500,000 | 4 | 2% |
In fact gross sales doesn’t equal revenue at a pizza store. There’s overhead like taxes, labor, lease, components, insurance coverage, and different bills. If you happen to used a typical net-profit margin of 15% listed below are some again of the serviette revenue estimates based mostly on annual gross sales.
Annual Internet Revenue Projections:
- $241,294 web revenue projection for $1,608,631 of gross income.
- $187,500 web revenue projection for $1,250,000 of gross income.
- $150,000 web revenue projection for $1,000,000 of gross income.
- $112,500 new revenue projection for $750,000 of gross income.
- $75,000 new revenue projections for $500,000 of gross income.
Be sure that to evaluate and full your due diligence by reviewing the most recent FDD doc to get the most recent monetary knowledge for the chain.
Benefits of a Mountain Mike’s Franchise
Mountain Mike’s Pizza provides a variety of distinct benefits within the pizza trade. Listed below are a couple of I discovered notably priceless:
Runway for Progress
The pizza trade is value billions so there’s loads of area for various profitable specialty gamers within the trade. Mountain Mike’s gross sales have grown yearly and pizza is an easy menu merchandise that everybody all the time loves.
However one distinct benefit of Mountain Mike’s is that with solely 265 whole models the idea isn’t saturated in most markets like you may see with a franchise like Domino’s that’s approaching 20,000 international areas. Primarily based on the variety of models from opponents, it wouldn’t be extraordinary for the idea to double or triple within the variety of whole models over the subsequent 5 – 10 years.
Regional Title Recognition
Mountain Mike’s is a giant identify in California and so they’re persevering with to broaden in Central and Southern California, Nevada, Oregon, Arizona, Colorado, Washington, Utah and Idaho.
The corporate has efficiently partnered with sports activities groups and is acknowledged because the official pizza of the San Francisco 49ers that helps the pizza chain get launched to new prospects.
Distinctive Technique
One other distinction with Mountain Mike’s is that they have zigged whereas opponents have zagged. Over the previous few years, giant pizza chains have centered on supply and in-store pickup service. Mountain Mike’s has taken a distinct approaching by emphasizing on-site eating.
Methods that Mountain Mike’s makes use of to lure prospects into their shops embody a pizza and lunch buffet, online game arcade, and native draft beer and different alcohol and comfortable hour offers. If you wish to make extra of a face-to-face reference to patrons this may very well be possibility.
Mountain Mike’s boasts of utilizing prime quality and recent components corresponding to 100% entire milk mozzarella cheese. They’re additionally well-known for his or her curly, crispy pepperoni. They’ve merchandise which might be fairly common which makes them distinctive from different chains.
Challenges of a Mountain Mike’s Franchise
Even franchising a enterprise like Mountain Mike’s may have a set of challenges in retailer for you. Listed below are some to anticipate:
No International Presence
Mountain Mike’s has no international presence as of the second. They’re solely positioned in the USA and their areas are additionally restricted to California, Oregon, Nevada, Utah, Arizona and Idaho at current. If you happen to plan to open a brand new retailer in a state the place customers don’t have consciousness of your model, it might imply you’ll have to work a lot tougher to get the identify on the market locally from a advertising and marketing perspective.
Competitors
The pizza trade is an enormous alternative valued at greater than $58 billion. With alternative comes lot of competitors corresponding to these like Domino’s, Pizza Hut, and Papa Johns to call a couple of. Most of these names are additionally positioned worldwide and have huge nationwide promoting campaigns to get their message out. Theses bigger chains may profit from the benefits of scale and the flexibility to put money into know-how and additional streamline effectivity. As a smaller franchise, the fact is that Mountain Mike’s has fewer sources in these areas.
Labor Shortages and Rise Wage Prices: It is a problem for many pizza outlets, however value noting right here as nicely. Hiring expert lower-wage employees and retaining them generally is a problem, particularly within the face of labor shortages and rising wages in sure areas.
Is the Mountain Mike’s Franchise Proper For You?
Mountain Mike’s is an easy pizza franchise that has stayed true to its roots for 45 years. So if you would like outdated traditional American pizza enterprise then Mountain Mike’s is an possibility value evaluating additional.
What’s an alternate Mountain Mike’s franchise?
One other pizza chain that’s value wanting into is Pizza Hut. They’ve over 17,000 areas worldwide and their identify is well-known everywhere in the globe for his or her pan pizzas with quite a lot of flavors and toppings.
To franchise Pizza Hut, anticipate the funding to be $297,000 – $2,109,000. Learn our full information on franchising Pizza Hut right here.
Mountain Mike’s proceed to be a pizza model that’s rising yearly so for those who assume you’ve got what it takes to franchise with them then I hope this information was in a position that can assist you perceive extra about this chance.
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